Strategies and Resources

Goldfields Strategic Marketing Plan 2005-2008

Read our Strategic Marketing Plan to find out about our objectives for Goldfields industry and product development and marketing activities.

The Goldfields Brand Marketing Guide

Find out about brand image and positioning the Goldfields region as a travel destination in the The Goldfields Brand Marketing Guide.

Goldfields Market Profile December 2008

Tourism Victoria's Goldfields Market Profile fact sheet provides a summary of the latest tourism data or the Goldfields region.

Bookings and Information Sources Study

In December 2008 Tourism Victoria and the Regional Research Reference Group completed their Bookings and Information Sources study. The reserach aimed to identify the information sources used and booking method at each travel stage for visitors to Regional Victoria.

visitvictoria.com - Business Listing Fact Sheet

Five great reasons to list your business on visitvictoria.com, read in the Business Listing Fact Sheet, June 2009.